190 people already sell advertising for a living in the Sacramento metro; the median one earns $72,740 a year, by BLS count. Read on for the seat itself, the residual pay model, and the shape of the local business base.
The business base is 55,974 establishments with employees, 23.1 per 1,000 residents, 8 percent below the national figure (US: 25). The three most numerous local-advertising trades are restaurants (4,648), law firms (1,307) and personal care services (1,271). Contractors in the home-services trades total 2,970, or 5.3% of the base, about the same as the US share. Where competition is thickest: freight trucking companies, 1.6 times as common here as in the country at large. More on the local business landscape: Sacramento-Roseville-Folsom, CA.
Employment in the occupation: 190 advertising sales agents across Sacramento-Roseville-Folsom, CA, or 0.2 per 1,000 jobs. The concentration figure is the useful one: a location quotient of 0.3 means the occupation is thinner here than in the US workforce, which usually means many local businesses have never had a dedicated advertising rep. A median of $72,740 and a mean of $86,680 for the occupation locally, 12 percent above the national median of $64,820. Keep in mind what the BLS is measuring: mostly salaried media and agency sellers. The residual model here has no cap, so those figures describe the local going rate for the skill rather than what a book of accounts can pay.
| Occupation | Employed | Mean pay | Median pay | Median vs US |
|---|---|---|---|---|
| Advertising sales agents 41-3011 | 190 | $86,680 | $72,740 | 12 percent above |
| Market research analysts and marketing specialists 13-1161 | 4,470 | $87,650 | $78,630 | about the same as |
| Web developers 15-1254 | 190 | $106,400 | $98,560 | 6 percent above |
| Wholesale and manufacturing sales representatives 41-4012 | 5,620 | $85,080 | $75,250 | 4 percent above |
The job is straightforward to describe and hard to do well: find local businesses in the Sacramento metro that need more customers, show them what a YelloPost campaign would do for them, sign the account and keep it healthy. It is remote-flexible with a local market presence: the territory is the Sacramento metro, but you can live anywhere and many reps sell into their market from outside it.
Pay is a flat 18% recurring commission on every dollar of ad spend your accounts run, every month, for as long as they keep running it and you keep the relationship in good standing. There is no base salary, no hourly and no draw; it is a 1099 role.
The arithmetic: a $3,000-a-month account pays you $540 a month for as long as it runs; twenty such accounts pay $10,800 a month. This is for people who would rather own their accounts than rent them: self-starters, reps from the local-advertising world, side-business owners with a network. It is not for anyone who wants a salary, a draw or a lead list.
The city of Sacramento itself has 528,706 residents. The median household earns $87,321 a year, 10 percent below the metro-wide figure, and the median home is valued at $506,300, 14 percent below the metro median; 51.7% of homes are owner-occupied. Median age: 36. 200,321 households live here; 103,571 own their home and 96,750 rent. The city accounts for 21.8% of the metro population of 2.43 million. Of 277,468 people in the labor force, 18,192 are unemployed, a rate of 6.6%. A four-year degree or more: 136,197 adults, 37.1% of the adult population. The metro and state pages carry the complete figures: Sacramento-Roseville-Folsom, CA, California.
Data: BLS Occupational Employment and Wage Statistics, May 2025, metropolitan area Sacramento-Roseville-Folsom, CA (SOC 41-3011, 13-1161, 15-1254, 41-4012). US Census Bureau ACS 2024 5-year estimates for Sacramento city and the Sacramento metro. County Business Patterns 2023. US comparison figures come from the same series. The commission terms are YelloPost's, not a government statistic.
Tell us which seat, where you are, and what you sold before. We reply personally within two business days.
careers@yellopost.com · (916) 260-2570