By population Bremerton, WA is 181st of 387 US metropolitan areas, with 277,881 residents. Below: who lives here, which trades are crowded, and where a local advertiser can gain ground.
Its principal cities are Bremerton, Silverdale and Port Orchard.
Households here bring in a median of $104,158, 29 percent above the national figure. Home values tell their own story; here the median is $555,100, 67 percent above the national figure. Read together, they frame the buying power of the market.
A older-than-average population: median age 40.2, 1.3 years above the national median. Among adults 25 and over, 37.9% have at least a bachelor's degree, 2 points above the US share. Of 129,285 people in the labor force, 4.7% are unemployed, about the same as the US share. 70.1% of occupied homes are owner-occupied, 5 points above the US share.
Relative to Washington, household income in Bremerton, WA is 6 percent higher than the Washington figure, home values are about the same as the Washington figure, and businesses per 1,000 residents are 13 percent thinner than the Washington figure.
Start with the count: 6,272 establishments with payroll. Relative to population, 22.6 per 1,000 residents, 10 percent below the national figure. The home-services slice is 390 establishments, 6.2% of the base, 1 points above the US share.
| Business type | Establishments | Per 100k residents | Share ratio |
|---|---|---|---|
| Self-storage facilities | 25 | 9 | 1.80× |
| Concrete foundation and structure contractors | 31 | 11.2 | 1.77× |
| Landscaping services | 157 | 56.5 | 1.77× |
| Roofing contractors | 27 | 9.7 | 1.41× |
| Dentists | 133 | 47.9 | 1.31× |
| Beauty salons | 79 | 28.4 | 1.25× |
| Personal care services (all) | 150 | 54 | 1.24× |
| Restaurants and other eating places | 510 | 183.5 | 1.10× |
| Lessors of real estate (all) | 112 | 40.3 | 1.09× |
| Child day care services | 65 | 23.4 | 1.05× |
| Plumbing, heating and air-conditioning contractors | 87 | 31.3 | 1.04× |
| Electrical contractors | 64 | 23 | 1.02× |
| Legal services | 135 | 48.6 | 0.99× |
| General automotive repair | 56 | 20.2 | 0.88× |
| Grocery and convenience retailers | 64 | 23 | 0.85× |
| Other specialty trade contractors (paving, asphalt, fencing) | 24 | 8.6 | 0.75× |
| Automobile dealers | 25 | 9 | 0.71× |
| Physicians' offices | 83 | 29.9 | 0.51× |
| General freight trucking | 21 | 7.6 | 0.24× |
Reading the index: 1.00 matches the national mix, 1.50 means half again as common here, 0.50 half as common.
The market over-indexes on self-storage operators, concrete contractors, landscaping services and roofing contractors. Self-storage operators stand out with 25 locations, 1.8 times what the national mix would predict. On the other side, general freight trucking, physicians' offices, automobile dealers and specialty trade contractors are thin: fewer establishments per resident than the US pattern. General freight trucking: 21 establishments, about 24% of the national share. Neither crowded nor thin: plumbing and HVAC contractors, electrical contractors and general automotive repair.
Relative to population the leaders are restaurants (183.5 per 100,000 residents), landscaping services and personal care services. Counted by establishments, the order is restaurants (510), landscaping services (157), personal care services (150). Taken as groups, the strongest relative to the US mix are the home-services trades (1.3 times the national share) and the weakest are trucking, storage, real estate and road construction (about 77% of).
When self-storage operators, concrete contractors and landscaping services are this common, customers compare. That makes the review profile and the speed of the first reply the deciding factors, and it makes conversion tracking essential so budget flows to the searches that turn into booked work. Thin categories such as general freight trucking, physicians' offices and automobile dealers are where the market has room. The searches still happen; there are simply fewer businesses answering them, so the first well-presented operator tends to collect the calls. Household income 29 percent above the national figure supports higher ticket sizes, which is why premium positioning and financing offers tend to work in this market. Residents here are older than the US median (1.3 years above the national median); they search, read reviews and call, which puts the weight on search, the listing and the phone. Homeownership of 70.1% is above the national share; more of the households that search for home services are also the ones that decide and pay.
The services that fit this market, given the numbers above. Each links to the full description.
Paid search that shows up when someone in Bremerton, WA is ready to call, not just browsing.
Keeping the Business Profile complete, current and answered so it earns the map placement.
Pages that answer the specific services-plus-place searches people in Bremerton, WA use, built to be found.
A clean, fast site with one job: make the call happen.
Measurement that ties spend to phone calls and form fills.
Calls answered when the crew is on a job or the office is closed.
Bremerton, WA has 277,881 residents (US Census Bureau ACS 2024 5-year estimate), ranking 181st of 387 metropolitan areas.
The median household income in Bremerton, WA is $104,158 (ACS 2024 5-year), above the US median of $80,734.
The Census Bureau counts 6,272 employer establishments in Bremerton, WA (County Business Patterns 2023), or 22.6 businesses per 1,000 residents.
The median home value in Bremerton, WA is $555,100, and 70.1% of homes are owner-occupied (ACS 2024 5-year).
Measured against the US business mix (County Business Patterns 2023), self-storage operators, concrete contractors and landscaping services have more establishments per resident than the US average; general freight trucking, physicians' offices and automobile dealers have fewer in Bremerton, WA.
A short call, a free audit of your current listing and site, and a plan built on what actually competes in this market.
Data: US Census Bureau ACS 2024 5-year estimates and County Business Patterns 2023. Updated 2026-09-29.